Weaving In Communities

Developing wellbeing measures for First Nations people /

Weaving cultural practices into research measures

What Matters
What Matters hero


Research and measures for Indigenous people, by Indigenous people. What matters is Indigenous led, that engages its own unique and rigorous process to conducting research with a community-centric approach.


The branding explores incorporates into both the visual identity and What Matters’ structure of the research, which weaves in family, community and culture to ensure the best outcome of research for Indigenous people.